Wednesday, May 6, 2020

Research Proposal Review of Professional Management

Question: Discuss about the Research Proposal for Review of Professional Management. Answer: Identification Of Business Research Topic How can be social media helpful or a good thing for business. Or how business can be developed through social media. Social media can do a lot to the business. In todays era social media has become so important for everyone that actually social media consume peoples time online (Fischer and Reuber, 2011). According to a businessman every person wants he or she should get disclosure and become more known to people. And the best thing is that it can be easily done just because of social sites and with help of media. Social media actually consumes people time so it can become big opportunity to let business man found online and promote business. Social media are helpful in generating targeted leads in your business which automatically result in increase in sales. It has a wider range, to influence people and can easily ask them about merchandise or services having worth. And when you already have a strong relationship with people online, the next thing is to reward them to inspire them to continue their positive behaviour. Research Questions Topmost networking sites are answerable to the questions raised by marketers. marketers want to answer the questions raised by topmost networking sites can be summarized in the tools, tactics, equipments used. Is major role played by the marketers on social media? 92% in 2016 indicate that it is important for their business, and from 86%2013. And till what extend marketers wants to gain knowledge from google? 54% are using Google 65% wants to gain more knowledge more about it and 61% is plan to increase activities done by google in 2016. Which two sites are mostly used as the important networks for marketers? 54% Facebook and LinkedIn at 17%. Research Methodology It can be defined as process of purpose of the research how it is done and how to measure that work and what is the constitute success with respect to the objective that why this research or work is to be done . In this topic, it all discussed the influence of social media on business or how it is useful and how it helps in completing the targets online and covered how social media and various social sites helps in building your business successful and how targets are completed (Lyons, 2014) . Design of research is as follow - Exploratory Research: Through this exploratory research we can develop insights into the problem or our problem can be solved.It studies the main area where the problem lies. There are two types of data A .primary data- also can say first hand data. For ex- raised through general public. B.secondary data-the data which is already has been used.for ex-websites,newspapers,internet. Research Process: It can be internal source or external source of data: Internal Source: Which originates from the specific field or area where research is carried out. E.g. public brochures, official reports etc External Source: this originates outside the field of study like books, periodicals, journals, newspapers, and internet. Hypothesis It can be defined as the relation between two or more than two variables .it is prediction what you use to expect to happen in your study. The hypothesis does not have to be correct always. There are few elements of good hypothesis like; Your hypothesis is based on research or topic like, in this case, it I based on topic . Does your hypothesis contain variables i.e. dependent variables and independent variables .hypothesis always follow a format of if this happens this will also happen . Now the question arises what are dependent and independent variables. Data Collection and Data Analysis: Dependent Variables It can be defined as dependent variables are those variables which can be measured in experiments and what is affected during experiments like in this case if we use dependent variables we measure how much business man use online social sites to enhance their business and how it affects the other marketers or business man. Independent Variables These are those variables which can be controlled and you can choose them and manipulated .It is usually what you think will happen and how it will affect the dependent variable similarly again we think business can be done social sites and it won't affect the other marketers (Seebach et al., 2013). There are two types of hypothesis alternate hypothesis or null hypothesis .In this above topic how social media can be used for a business person .It can be successful or not so, as a result, There is a significant relationship between social media and the business man or people who promote their work online or through social websites or social media. From above-covered points, it is understood that hypothesis is null and it is accepted. Sampling survey sampling means simple samples can selected randomly from the same parameter .It also includes- the level of significance confidence level. A confidence level refers to the percentage of all possible samples that can be expected to include the true population parameter (Seebach et al., 2013) . Conclusions It is concluded that social media can be good for business as it has helped people to make their work easy and you can do it anytime anywhere you want .people are reliable on social media today as there is no wastage of time and it is big opportunity for businessman to complete their targets easily and when you have strong bond with audience online it becomes very useful and reward for them and inspires them to expand their business (Das, 2014). People get more knowledge or disclosure. References Das, A. (2014). Social Media Business - How to Leverage Better.Review of Professional Management- A Journal of New Delhi Institute of Management, 12(2), p.81. Fischer, E. and Reuber, A. (2011). Social interaction via new social media: (How) can interactions on Twitter affect effectual thinking and behavior?.Journal of Business Venturing, 26(1), pp.1-18. Kohli, C., Suri, R. and Kapoor, A. (2015). Will social media kill branding?.Business Horizons, 58(1), pp.35-44. Latiff, Z. and Safiee, N. (2015). New Business Set Up for Branding Strategies on Social Media Instagram.Procedia Computer Science, 72, pp.13-23. Lyons, B. (2014). Social media in disaster response: How experience architects can build for participation.New Media Society, 16(7), pp.1191-1193. Seebach, C., Beck, R. and Denisova, O. (2013). Analyzing Social Media for Corporate Reputation Management:.International Journal of Business Intelligence Research, 4(3), pp.50-66.

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